Brett Favre’s Retirement Limbo: An Effective Marketing Scheme?

August 6, 2010   ·   Todd Boldizsar   ·   Jump to comments

Cue the opening credits for Brett Favre's silver screen biography. I can see it now: Matthew McConaughey dawning the Green and Gold, complete with southern accent and oddly-shaped (cityrag: Matthew McConaughey's little secret) buff arms throwing touchdowns passes to Channing Tatum and Chris Brown. 
Is it just me, or does it seem like whispers saying "Brett Favre" are suddenly haunting my nightmares? The media can't get enough of this guy, and as Peyton Manning has shown us, free publicity equals commercials, endorsements and hosting SNL multiple times.
They say once an addict, always an addict. So maybe Favre is just not physically able to kick the stuff, but I have my suspicions that the sly ol' dog has discovered a way to cash in on his retirement speculations.
The more he gives and takes away from the media, the better his chance of cementing his name in the books becomes. Now, now, calm down. Favre is certainly alread...

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