Seattle Seahawks Fans: NFL’s Qwest Field Being Re-Named Not That Big of a Deal

March 24, 2011   ·   Darin Pike   ·   Jump to comments

Facebook is blowing up, and Twitter is trending today on telecommunications giant Qwest being bought out by CenturyLink.  Normally, this would pass by most people without a care, but not the faithful fans of the Seattle Seahawks.
Known as Seahawks Stadium for the 2002 and 2003 seasons, the plan since the June 1997 vote was to find the right partner, with the right amount of cash, to purchase the naming rights.  That was simply part of how the costs would be financed.
In June 2004, Paul Allen and First and Goal, Inc. completed negotiations with Qwest for naming rights.  Prior to that, Allen had footed the portion of the bill that was to be covered by the naming sponsor. 
Fans didn’t much like the change to Qwest Field.  After all, Seahawks Stadium reflected the team and had a great ring to it.  Now they were just another team that had sold out to corporate sponsorship.  However, the name started to settle in with the fan base until...

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