Under Armour’s E39 Technology: Is It a Good or Bad for the NFL?

March 3, 2011   ·   Mack Bonner   ·   Jump to comments

The other day, while watching the NFL Combine, I noticed some of the players wearing something that looked like it was out of a science fiction movie. It was placed in the dead center of the shirts worn by athletes who were trying to improve their draft stock.
It kept flashing like a beacon. At first, I thought it was just something to measure heart rate. Reasonable, right? After all, we all care about player safety and anything that could warn us before someone has an episode would be a good thing.
It didn't take long, however, for the analyst to explain the blinking protuberance. They explained how the new E39 technology by Under Armour was designed to measure heart rate, breathing rate and G-force.
My first response was one of negativity toward the device. After all, I kind of like that taking a player in the draft is a bit of a guessing game.
I also like the fact that my team might have an advantage over others who might not have as good or as hard-working scout...

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